With a historic collaboration with Maluma, a true worldwide phenomenon and one of the most iconic Latin Music performers in the world, Gordo once again unites the worlds of Latin music and dance music. After receiving over 50 million views for their Tomorrowland debut of the new song, "Parcera," the song is now available today, August 11.
Before departing from his Don Juan European Summer tour, Maluma surprised his fans by making a surprise stop at Tomorrowland. Maluma and Gordo performed together on the mainstage for a special premiere performance on July 22nd after months of social media teasing for the album. The duo recorded portions of the music video for the much awaited record there as well, which will be posted on YouTube later today.
Gordo has become well-known all over the world for his distinctive style, which effortlessly fuses his Latin heritage with his love of dance music. After previously finding success with his collaboration with Colombian singer FEID on "Hombres y Mujeres," Gordo is now working with Maluma in order to push boundaries and bring influences from his background to the dance, hip-hop, and Latin music genres.
Diamante Blackmon swiftly made the Gordo alias a well-known name in the music business following Carnage's departure more than a year ago. He has not only established himself in the underground dance music industry, but he has also served as a link between Drake and other musicians including FEID, El Alfa, Nicky Minaj, Maluma, and Nicky Minaj, producing more than half of the latter's "Honestly, Nevermind" album.
Maluma, a multi-Platinum Grammy-winning musician, actor, and fashion icon, aims to conquer new markets with "Parcera," expanding on his unrivaled success in album sales and sold-out concerts across the globe, from the United States to Latin America, the Middle East, and most recently Europe.
"Maluma and I have been waiting to release Parcera for some time, and the time has come," Maluma said. Many people are unaware that Maluma and I have only been dating for a short time, yet the music we create together is seriously on another level. He is an artist who values his community, culture, and trade. I take a lot of joy in introducing him to this electronic world and the culture we have, adds Gordo.
The song "Parcera" is proof of Gordo and Maluma's unwavering commitment to breaking down musical barriers and bridging cultural divides. With so much anticipation before its release, the track is on its way to becoming a summer smash hit, ensuring that their collaboration will have a lasting impact on the music industry throughout the world.
Today, 'Parcera' is accessible on all streaming services, and later today, the official music video for 'Parcera' will be posted to YouTube.