The "Otan" hitmaker revealed that, as an independent musician, obtaining money is his only means of producing songs. Sarkodie has been financing his own projects without the help of record labels; he frequently gets advance money from projected sales to cover the cost of production.
He talked about how difficult it is to invest in his skill on his own and then get paid once the product is published.
As an independent artist, I am completely dependent on funding to create my music because the music industry is extremely competitive. Since I don't have a label, I have been financing my own projects. Occasionally, I receive an advance on sales to help with product development. Once I recover my costs, I can resume collecting revenue.
The rapper made these observations on Thursday, February 7th, at the 3i Africa Summit Partners and Stakeholders Mixer in Accra, during a panel discussion on the convergence of the Creative Industry, Policy, and Fintech.
The 3i Africa Summit is a ground-breaking international gathering with the goal of transforming Africa's economic environment via the prudent and sustainable distribution of money. The summit provides a forum for thought-provoking debates, creative problem-solving, and teamwork to promote long-term growth and development throughout the continent's financial ecosystem.
The 3i Africa Summit is a ground-breaking international gathering with the goal of transforming Africa's economic environment via the prudent and sustainable distribution of money. The summit provides a forum for thought-provoking debates, creative problem-solving, and teamwork to promote long-term growth and development throughout the continent's financial ecosystem.